Digital Marketing

What Is A/B Testing And Why Is It So Valuable In Digital Marketing?

Berry Mathew

Marketing is trial and error. Very rarely will you be able to create a PPC ad that converts like crazy ...

The importance of digital marketing for the legal profession

The importance of digital marketing for the legal profession

Juliet D'cruz

Digital marketing such as SEO and SEA is indispensable in many industries. Being at the top of Google is vital ...

9 Steps to Launch a Successful Digital Marketing Career

9 Steps to Launch a Successful Digital Marketing Career

Juliet D'cruz

It can be difficult to choose the right career path. It is important to choose a career path that you ...

How to Measure and Manage Your Corporate Reputation

How to Measure and Manage Your Corporate Reputation

Charlotte Miller

Measuring and managing corporate reputation is an ongoing process, and is one of the best ways to increase customer loyalty. ...

Six Types of Social Media Influencers You Must Know

Six Types of Social Media Influencers You Must Know

Juliet D'cruz

Like every other Indian, if you also spend 7 of every 10 minutes on social media, the popularity and charm ...

WHY SHOULD YOU USE VIDEO MARKETING?

WHY SHOULD YOU USE VIDEO MARKETING?

Juliet D'cruz

Video is ten times more valuable than a picture. Video has become an essential component of marketing plans for companies ...

The Most Important Marketing Metrics That Matter

The Most Important Marketing Metrics That Matter

Juliet D'cruz

All businesses aim to make it big in their respective industries, which can only happen if they pay attention to ...